Microsoft set to unveil Google & Apple TV competitor at Consumer Electronics Show (CES) this Week

Microsoft is expected to unveil a Google and Apple TV competitor at CES alongside a new Avatar Kinect function for Xbox 360.

Microsoft’s going to make a splash in this market with a stripped-down version of Windows tailored for set-top boxes and connected TVs. The software is a version of its embedded device software, overlaid with the Windows Media Center interface, with media streaming and remote-control capabilities.

These new Windows TV boxes have been glimpsed online since Microsoft unveiled its new embedded software lineup in April, and then again at an Intel conference in September.

According to The Seattle Times;

The boxes are expected to cost around $200 and go on sale later this year. They’ll pose a serious challenge to the new Apple and Google TV devices, largely because the Windows boxes have a polished and familiar TV-program guide that makes it easy to blend and navigate both online and broadcast content.

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